Creating Long-term Loyalty Relationships Multiple Choice Questions 1 PDF Download

Practice creating long-term loyalty relationships multiple choice questions (MCQs), marketing management test 1 for online exams. Practice cultivating customer relationships MCQs questions and answers on cultivating customer relationships, total customer satisfaction, building customer value, satisfaction and loyalty, customer databases and databases marketing with answers. Free creating long-term loyalty relationships quiz, online study guide has helping answer key with choices as frequency programs, customer's program, distribution programs and none of above of multiple choice questions as regular customers of company's products are rewarded by designed programs are classified as to test learning skills for viva exam preparation and job's interview questions. Study to learn cultivating customer relationships quiz questions with online learning MCQs for competitive exam preparation test.

MCQ on Creating Long-term Loyalty Relationships Quiz PDF Download Test 1

MCQ. The regular customers of company's products are rewarded by the designed programs are classified as

  1. customer's program
  2. frequency programs
  3. distribution programs
  4. None of above

B

MCQ. A persons feeling of pleasure which results in products performance that match expectations is called

  1. satisfaction
  2. dissatisfaction
  3. distinctive proposition
  4. superior value

A

MCQ. The marketing messages that are based to respect consumer's wishes and willingness is classified as

  1. permission marketing
  2. supplier marketing
  3. customer specified marketing
  4. activity marketing

A

MCQ. The second step in 'customer value analysis' is

  1. assessing quantitative importance
  2. examining specific segment
  3. monitoring customer value
  4. identifying benefits

A

MCQ. The collection of individual customer comprehensive information which is accessible and actionable is classified as

  1. company database
  2. individual database
  3. customer database
  4. detailed database

C