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Creating Brand Equity Multiple Choice Questions Test 1 Tests pdf Download

Practice creating brand equity multiple choice questions (MCQs), marketing management test 1 online to learn. Practice bva MCQs questions and answers on bva, devising branding strategy, what is brand equity with answers. Free creating brand equity quiz, online study guide has answer key with choices as perceived esteem, esteem, energized esteem and energized similarities of multiple choice questions (MCQ) as in bva, measurement of loyalty perceptions and how well brand is respected is classified as to test learning skills. Study to learn bva quiz questions to practice MCQ based online exam preparation test.

MCQ on Creating Brand Equity Quiz pdf Download Test 1

MCQ. In BVA, measurement of loyalty perceptions and how well brand is respected is classified as

  1. esteem
  2. perceived esteem
  3. energized esteem
  4. energized similarities

A

MCQ. Relatively high priced brands offer by company are classified as

  1. low end prestige
  2. high end prestige
  3. open end prestige
  4. close end prestige

B

MCQ. Product or service that can be differentiated competitor

  1. customized brands
  2. super brands
  3. brand
  4. value products

C

MCQ. Endowment of products or services with power of specific name or logo is considered as

  1. branding
  2. packaging
  3. advertising
  4. valuing

A

MCQ. State which describes how well market offering fulfill customer's needs is considered as

  1. brand imagery
  2. brand feelings
  3. brand salience
  4. brand performance

D