Creating Brand Equity Multiple Choice Questions 1 PDF Download

Practice creating brand equity multiple choice questions (MCQs), marketing management test 1 for online exams. Practice bva MCQs questions and answers on bva, devising branding strategy, what is brand equity with answers. Free creating brand equity quiz, online study guide has helping answer key with choices as perceived esteem, esteem , energized esteem and energized similarities of multiple choice questions as in bva, measurement of loyalty perceptions and how well brand is respected is classified as to test learning skills for viva exam preparation and job's interview questions. Study to learn bva quiz questions with online learning MCQs for competitive exam preparation test.

MCQ on Creating Brand Equity Quiz PDF Download Test 1

MCQ. In BVA, the measurement of loyalty perceptions and how well brand is respected is classified as

  1. esteem
  2. perceived esteem
  3. energized esteem
  4. energized similarities

A

MCQ. The relatively high priced brands offer by company are classified as

  1. low end prestige
  2. high end prestige
  3. open end prestige
  4. close end prestige

B

MCQ. The product or service that can be differentiated the competitor

  1. customized brands
  2. super brands
  3. brand
  4. value products

C

MCQ. The endowment of products or services with the power of specific name or logo is considered as

  1. branding
  2. packaging
  3. advertising
  4. valuing

A

MCQ. The state which describes how well the market offering fulfill the customer's needs is considered as

  1. brand imagery
  2. brand feelings
  3. brand salience
  4. brand performance

D