Crafting Brand Positioning Multiple Choice Questions 1 PDF Download

Learn crafting brand positioning multiple choice questions (MCQs), marketing management test 1 for online exams. Practice developing brand positioning MCQs questions and answers on developing brand positioning, brand association with answers. Free crafting brand positioning quiz, online study guide has helping answer key with choices as inspiration, communication, simplifying and straddling of multiple choice questions as in brand mantra, process of defining category and setting brand boundaries is classified in dimension of to test learning skills for viva exam preparation and job's interview questions. Study to learn developing brand positioning quiz questions with online learning MCQs for competitive exam preparation test.

MCQ on Crafting Brand Positioning Quiz PDF Download Test 1

MCQ. In brand mantra, the process of defining the category and setting the brand boundaries is classified in the dimension of

  1. communication
  2. inspiration
  3. simplifying
  4. straddling

A

MCQ. A company can create differentiation for its product with the help of

  1. channel differentiation
  2. image differentiation
  3. employee differentiation
  4. all of above

D

MCQ. A company's ability to perform in more than one ways but competitor

  1. comparative advantage
  2. competitive advantage
  3. announcing advantage
  4. relying advantage

B

MCQ. The brand association which can be made with the personal relevance is classified as

  1. differentiability
  2. feasibility
  3. desirability
  4. deliverability

C

MCQ. The brands attributes associations that are not unique but similar to some other brands are classified as

  1. points of disparity
  2. points of parity
  3. points of difference
  4. similar attributes

B