Crafting Brand Positioning Multiple Choice Questions Test 1 Tests pdf Download

Practice BBA marketing management test 1 with MCQ on developing brand positioning test for online learning. Learn crafting brand positioning multiple choice questions (MCQ) on developing brand positioning, brand association with answers. Free crafting brand positioning revision notes has answer key with choices as inspiration, communication, simplifying and straddling of multiple choice questions (MCQ) as in brand mantra, process of defining category and setting brand boundaries is classified in dimension of to test learning skills. Study to learn developing brand positioning quiz questions to practice MCQ based online exam preparation test.

MCQ on Crafting Brand Positioning: Test 1 Quiz pdf Download

MCQ. In brand mantra, process of defining category and setting brand boundaries is classified in dimension of

  1. communication
  2. inspiration
  3. simplifying
  4. straddling

A

MCQ. Company can create differentiation for its product with help of

  1. channel differentiation
  2. image differentiation
  3. employee differentiation
  4. all of above

D

MCQ. Company's ability to perform in more than one ways but competitors cannot match is classified as

  1. comparative advantage
  2. competitive advantage
  3. announcing advantage
  4. relying advantage

B

MCQ. Brand association which can be made with personal relevance is classified as

  1. differentiability
  2. feasibility
  3. desirability
  4. deliverability

C

MCQ. Brands attributes associations that are not unique but similar to some other brands are classified as

  1. points of disparity
  2. points of parity
  3. points of difference
  4. similar attributes

B

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