Customer Value Hierarchy MCQs Quiz Online PDF Download

Practice customer value hierarchy MCQs, marketing management MCQ test for online learning. Product strategy setting quiz has multiple choice questions (MCQ), customer value hierarchy quiz questions and answers to practice as in third level of customer value hierarchy, marketer creates basic products into, answer key help with choices as expected products, basic product, augmented products and potential product problem solving for viva, competitive exam preparation, interview questions. Free study guide is for online learning customer value hierarchy quiz with MCQs to practice test questions with answers.

MCQs on Customer Value Hierarchy Quiz PDF Download

MCQ. In third level of customer value hierarchy, the marketer creates the basic products into

  1. expected products
  2. basic product
  3. augmented products
  4. potential product

A

MCQ. The fundamental level of customer's value hierarchy is

  1. durable goods
  2. no durable goods
  3. core benefit
  4. basic product

C

MCQ. In fifth level of customer value hierarchy, the marketer converts the augmented products into

  1. expected products
  2. basic product
  3. augmented products
  4. potential product

D

MCQ. According to customer value hierarchy, the second level is one in which the marketer converts core benefits into

  1. expected products
  2. basic product
  3. augmented products
  4. potential product

B

MCQ. In fourth level of customer value hierarchy, the marketer converts the expected products into

  1. expected products
  2. basic product
  3. augmented products
  4. potential product

C